The Jimmy Mack Difference - Jimmy Mack Vacations  
Vacation Rentals  --  Homes - Condos - Cottages - Cabins  
Jimmy Mack Vacations - Get the RED CARPTET treatment
The Jimmy Mack Difference
Objective:  
Treat every guest and owner with the utmost respect and professionalism so that at the end of the day, they
will tell someone else how GREAT it was!

We offer turn key service or ala carte services.  You can be as involved or as passive as you desire.  Below are
some highlights.  You may also want to view our Property Management for Owner FAQ page.

Marketing:
  • Web based marketing in conjunction with an online reservation system
  • Targeted vacation rental marketing based on visitor demographics
  • Fast turn time and responsiveness to inquiries
  • Technology to facilitate instant contact using "Call Me Now" functionality
  • 61% of all guests book with the first place they contact
  • Traverse City & Northern Michigan Vacation = Jimmy Mack Vacations = Your Property
  • Property Rating System - Gold-Silver-Bronze helps guests know exactly what to expect
  • Nicer properties are elevated in search results and online
  • Higher rates properties pay lower fees.  They're less work!
  • Owner Secured Reservations
  • If you market your own property, we offer incentives and
    access to our reservation system

Online Reservation System
  • Allows reservations 24/7 = higher conversion ratios = more money for you.
  • User friendly and convenient system
  • Higher conversion ratios of inquiry to booked reservation – more money for you!
  • Due diligence:
  • Each reservation is manually confirmed to help prevent scams, ensure property details
  • Protects your investment and vacation rental property
  • Ensures correct match between guest and property
  • Proper terms & conditions keeps the guest in your property upon arrival  
  • Eliminates guest disappointment and possible request to switch to different property
  • Allows flexible pricing for different units and different dates/times.  You have control.
  • By Owner Booking – Discounted fees for participating in securing guest reservations
  • Owner access to reservation system to view calendar and reports

Concierge Services:
  • Added value to vacationing guests, free of charge
  • Easier to plan a vacation
  • Examples:
  • Uniqueness makes your vacation property standout from your competition

Post guest surveys and reviews:
  • Essential feedback on your vacation home and our services
  • Enhances market research to better market your vacation property:
  • Pricing
  • Location
  • Condition
  • Improvements
  • Reviews enhance the web presence and instills confidence for guests

Consulting/Advice:
  • Position your vacation property to make it
  • Easier for you to own
  • Easier for us to rent
  • More financially rewarding
  • Keep an Eye on the Market
  • Changes in Supply and Demand
  • Changes in Marketing Techniques
  • Changes in Pricing Strategies

The Balancing Act:
  • Lower Rental Rates:
  • Lower average rental rate
  • Higher total revenue
  • More Guests
  • Repeat visits
  • More Wear and Tear
  • Higher Rental Rates:
  • Higher average rental rate
  • Lower total revenues
  • Less Guests
  • Less Wear and Tear
  • Our Philosophy:  
  • Attract the guests
  • Help grow demand
  • Position your property as their vacation destination...year after year.

Use of Outside Vendors:
  • Proven vendor partner utilized for various areas of expertise
  • Provides efficiency of tasks - cleaning, maintenance, laundry, etc.
  • No chance of "extra" services billed to your account
  • You only pay for what is required
  • No in-house mark-ups or needless services to help pay our expenses
  • We do what we do, and they do what they do.  It works well.

Uniform Linen & Cleaning Services
  • Consistency
  • Commercial Sanitation helps remove your liability in the event of claims related to linens
  • Uniformity and adherence to minimum standards for all Jimmy Mack Vacation properties
  • Higher guest satisfaction with higher quality linens = repeat business & word-of-mouth marketing
  • Faster cleaning turn times leads to better customer service
  • Cleaning partners that actually clean !!
  • No wasted time waiting for washers and dryers.  Less wear and tear on your appliances.
  • Lower overall cleaning costs leads to more money for you
  • Quality control processes in place to make certain standards are upheld

Property Security & Access
  • Hi-Tech door locks are utilized on most properties in order to:
  • Prevents unauthorized access
  • Provides an audit trail every time door is opened
  • Backed-up with regular key entry
  • Guest security and owner property are paramount
  • Property address is not provided until full payment is made.  Protects against scams and burglaries.

Damage Protection - Travel Insurance
  • Damage Protection Insurance will protect your home.  
  • It is required on all reservations.
  • Protects up to $3000 in property damage
  • Guest credit card information also collected in the event of extreme damage over $3000
  • Travel Insurance protects guests in the event of unplanned changes.  You still get the money.

Management Team
  • Believe it or not, you need to be licensed to manage property.  We've been licensed since 1989.
  • Actual rental property owners - we have been in your shoes.  We know what you want.
  • Bonded and Insured
  • FBI background checked

Reporting / Accounting:
  • We utilize software that exceeds the nations most stringent trust accounting software practices
  • No commingling of funds
  • Safety and commitment to proper accounting of ALL funds
  • Monthly Reports - emailed and owner access via secure online software
  • Electronic payment of owner proceeds




Property Management Reports for Owners:

10 Things to Ask a Property Manager

7 More Things to Ask a Property Manager

Should You Hire A Property Manager? (yes, no or maybe)

7 Things Owners Should Know About Property Management

The Jimmy Mack Difference

Owner FAQ
Web based marketing for your house
Online reservation systems 24-7
Concierge Services for guests at your home
Feedback surveys enhances market reserach and keeps your home attractive
Consulting and advice to position your property for highest potential revenue
The balancing act between rates and occupancy
Jimmy Mack linen services ensure consistent quality for guests
Jimmy Mack Vacations - Vacation Rental Properties
Jimmy Mack Vacation Rentals Traverse City
231-715-1167     info@JimmyMackVacations.com
Helping Families and Friends Make Lifetime Memories
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